LIU-JO
‘The Moment is Now’, the most exclusive fashion party of the season. 360° content with point-of-sale event.
Event
Celebrities, influencers and fashion experts joined ¡HOLA! at the impressive LIU.JO shop at Serrano 12, Madrid, to discover the new season’s designs. The brand presented its latest campaign, The Moment Is Now. Music, style and laughter were the stars of the exclusive #LIUJOTakesMadrid event hosted by ¡HOLA! with the celebrities of the moment.
Among the attendees of this ¡HOLA! and LIU.JO event – and dressed by the brand – were actresses Ana Fernández, Belén Écija, Miriam Giovanelli and Irene Dev; and model Estela Grande.
Magazine
Content in ¡HOLA! and FASHION magazines: A photoshoot in Madrid with Ana Fernández wearing the new collection (4 pages) and a report on the event with the best photos of our guests, anecdotes and highlights of the party.
Web
We present the collection through an exclusive interview and shoot with Goya Toledo and a picture gallery of the event.
RRSS
Live coverage of the photocall, prize-giving and party via Instagram and TikTok.
