Successful Cases

BRAND DAY BILLBOARD + INTERSCROLLER

BILLBOARD

  • For jpg or gif elements, third party tracking (pixel + click tracking) is allowed
  • HTML5 content will always be served through redirects
  • These specifications also apply to STICKY FORMATS (anchor ads)
  • All redirects/scripts should be sent with the following macros:
    • cache-busting: %%CACHEBUSTER%%
    • click-counting: %%CLICK_URL_UNESC%%

Size

  • Desktop: 970 x 250 px
  • Tablet: 728 x 200 px
  • Mobile: 320 x 100 px

Type

  • gif, jpg, script

Weight

  • Desktop: 250 kb
  • Tablet: 150 kb
  • Mobile: 100 kb

INTERSCROLLER

    • Interscroller canvas (which is the video creation that you see when you scroll)
    • Editable PSD, from which we will get the images, logos, etc. for both desktop and mobile formats. We work from dimensions of 1920×1080, adaptable to whatever the final resolutions may be
    • Typography
    • Logo
    • Video in MP4 format. The best quality you have – don’t worry about the weight as we will optimise it
    • URL for the campaign
    • Client / Brand
    • Example; where available
    • We will only need px+cc ( tags)

DELIVERY OF MATERIALS: 15 days before the start of the campaign, excluding holidays and weekends