Successful Cases

ANCHORD AD / STICKY

DOWNLOAD SPECIFICATIONS

Size

  • Mobile: 320 x 100 px

Type

  • gif, jpg, script

Weight

  • 100 kb
  • For jpg or gif elements, third party tracking (pixel + click tracking) is allowed.
  • HTML5 content will always be served through redirects.
  • All redirects/scripts should be sent with the following macros:
    • cache-busting: %%CACHEBUSTER%%
    • click-counting: %%CLICK_URL_UNESC%%

GENERAL POINTS TO CONSIDER

VIDEO AND AUDIO

  • Formats with video must include a play/pause button.
  • If the format contains audio it should be set by default to Off.
  • These formats should always be sent in the form of a redirect or HTML5 script.

REDIRECTS/Scripts HTML5

  • Redirects or scripts without video cannot exceed 200 kb.
  • For formats with video the maximum weight is 2.2 MB.
  • Optimisation for mobile devices is recommended.
  • All tags, trackings and redirects must be SSL-compliant and sent in HTTPS.

DELIVERY OF MATERIALS: 48 hours before the start of the campaign, excluding holidays and weekends.

For customised formats or formats that are not included in this document, please contact our sales team.